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Premier shipper · California Central Valley · Since 1989

A full line of fresh produce, packed and delivered coast to coast.

Our mission is to be the leader in the highest-quality produce and service — built on relationships with our employees, growers, and suppliers. One stop. One pick. Every commodity.

One-Stop / One-Pick

1 Custom packing & private-brand labeling
2 Consolidation across 80+ commodities
3 Loading & cross-docking
4 LTL & full-load logistics to your door
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Commodities
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Packages shipped yearly
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Sq ft Parlier facility
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Serving customers since
One-Stop / One-Pick in motion

Consolidated here. Delivered coast to coast.

From our Central Valley hubs, 80+ commodities are consolidated into a single pick and moved to your door — fewer trucks, lower carbon footprint, one point of contact.

Salinas, CAConsolidate
Parlier, CAPack · HQ
Yuma, AZConsolidate
Your DoorCoast to Coast
Custom Pack
Consolidate
Load / Cross-Dock
LTL & Full-Load Delivery
About Us

Three decades of quality, service & commitment.

Custom Produce Sales started in 1989 as a service-oriented distribution company specializing in consolidation for the foodservice industry. Today we're a premier shipper and consolidation company in California's Central Valley — with sales offices and distribution warehouses across the United States, serving hundreds of customers worldwide.

Our Mission

To be the leader in the highest-quality produce and service, giving customers the product and information to maximize their profits.

Our Resources

Built on relationships with our three most important resources — our employees, our growers, and our suppliers.

Our Growth

"Hard work and satisfying customer needs" grew us from humble beginnings into the premier Central Valley shipper.

State-of-the-Art Facility

Built from the ground up in Parlier, CA

Our 200,000 sq ft home office — including a 10,000 sq ft repacking room — gives us the ability to deliver exactly what your program needs.

Private brand labeling Special packs Barcode lot ID Split packs Product tracking Trace-back

Plus two consolidation facilities in Yuma, AZ and Salinas, CA.

Services

Everything from packing to your loading dock.

With experienced professionals and superior customer service, we create solid relationships — a great buying experience with quality product, convenient one-stop/one-pick, and consistent deliveries.

Custom Packing

Private-brand labeling, special packs, split packs, and retail-ready styles from our repacking room.

  • Consolidation
  • Loading / cross-docking
  • Barcode lot identification

One-Stop / One-Pick

Over 80 commodities across citrus, grapes, melons, tree fruit, and vegetables — all in one convenient pick.

  • Year-round product sourcing
  • Fulfillment
  • Quality & consistency focus

Transportation

We assist with LTLs and full loads delivering throughout the country, partnering with leading, certified carriers.

  • Latest tracking technology
  • Simplifies one-stop/one-pick
  • Coast-to-coast reach

Information Source

Commodity managers are experts on market trends, weather, labor, and freight — gathered from growers to receivers.

  • Weekly newsletter
  • Crop & price outlooks
  • Timely, informed decisions

State-of-the-Art Facility

200,000 sq ft Parlier HQ with a 10,000 sq ft repacking room and two consolidation facilities.

  • Yuma, AZ consolidation
  • Salinas, CA consolidation
  • Cold chain management

Food Safety & Security

GMP third-party audits by Primus Auditing and USDA, HACCP protocols, and full product trace-back.

  • Full trace-back capability
  • Emergency response team
  • Customer confidence
Our Produce

Over 80 commodities. Over 8 million packages. All Custom Produce.

A full line of fresh produce in conventional and custom packaging — available in our quality labels including "Fat Boy" and "Sweet Talkin'."

🍊

Citrus

Oranges · Lemons · Mandarins · Limes

🍇

Grapes

Red · Green · Black Seedless

🍈

Melons

Cantaloupe · Honeydew · Watermelon

🍑

Tree Fruit

Peaches · Nectarines · Plums · Pears

🌶️

Vegetables

Peppers · Cucumbers · Squash · Chiles

🌱

Organic

Greens · Berries · Stonefruit · More

🥑

Other Produce

Avocados · Figs · Pomegranates

🍓

Berries

Year-round, sourced globally

Tap any category for packaging, labels & your commodity specialist.

Food Safety

An ongoing commitment — never just a buzzword.

Our highly qualified food-safety team monitors the entire supply chain, from growers to distribution to customers. All growers and suppliers must meet stringent, risk-based standards that continually evolve to match industry best practices.

GAPs
GMPs
HACCP
Recall & Trace-Back
Food Security Plans
Cold Chain

Verification of Compliance

Third-Party Audits

Suppliers inspected by approved auditors — GMP audits by Primus Auditing and USDA.

On-Site Inspections

Field, cooling, packing, and distribution facility inspections by our QA field & cooler teams.

Emergency Management

Our team is positioned to respond rapidly to any recall or trace-back situation nationwide.

View Audit Certificates

Logistics

Door-to-door reliability, coast to coast.

By using our one-stop/one-pick, you've already reduced your carbon footprint — we consolidate the product for you, then arrange transportation right to your door with the follow-through every delivery needs.

559-254-5850
Ara Raquenio arar@customproducesales.com · Cell: 559-341-8402
Amber Garza amberg@customproducesales.com
LTL & Full Loads

Your best solution for LTLs and full loads.

Coast to Coast

Full-load and less-than-truckload coverage across the entire country.

Lower Carbon Footprint

Consolidating multiple products into one pick means fewer trucks and less waste.

Trusted Carrier Partners

We partner with leading trucking companies using the latest technology and certifications.

Trade

Built for every partner in the chain.

For Our Foodservice Customers

Select produce geared toward restaurants, cafeterias, schools, hotels, and institutions. Our foodservice split packs are packed to order, highly graded, bar-coded, quality checked, palletized, strapped or shrink-wrapped, packed in sturdy boxes, and pre-staged for appointment loading.

For Our Retail Customers

The highest standard of quality and food safety, with year-round supplies of most products enabling year-round programs and contracts. Quality and condition are checked at every level — harvest, packing, and shipping — with retail-ready and club-store pack styles adjusted as needed.

For Our Wholesale Customers

The same high quality and food-safety standards across our full product line, with opportunity buys, freight availability, and year-round supply. We can break down pallets and consolidate multiple products as requested to reach consumers together.

For Our Growers / Suppliers

Fully vetted by our food-safety team, our growers and suppliers adhere to the highest standards with third-party audits for Food Safety and Social Responsibility. They grow grapes, melons, specialty plums, peaches, nectarines, and specialty citrus — always with the consumer in mind, boots on the ground overseeing every aspect.

News

Information & communication are a top priority.

Our weekly newsletter gives customers an outlook on upcoming crops, prices, and availability — so you can make timely, informed decisions.

Weekly Market Outlook

Crop conditions, pricing trends, and availability across all commodities, delivered straight to your inbox.

Crop & Weather Alerts

How weather and labor are affecting production — and what it means for your program this week.

Availability Calendars

Variety and availability calendars for grapes, melons, and vegetables so you can plan ahead.

Subscribe to the weekly newsletter

Crop outlooks, prices & availability — every week.

Locations

Where to find us.

Home Office

Parlier, CA

13475 E Progress Drive
Parlier, CA 93648
Mailing: P.O. Box 977, Kingsburg, CA 93631-0977

559-254-5800

Sales Office

Reno, NV

Reno, Nevada

775-849-1230

Sales & Consolidation

Salinas, CA

19000 Portola Drive, Suite 103
Salinas, CA 93908

831-424-5200

Consolidation

Yuma, AZ

Consolidation facility serving winter desert programs.

Consolidation

Salinas, CA

Coastal consolidation facility for vegetables & berries.

Get Started

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Talk to a dedicated commodity specialist today.

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Contact

Let's build your program.

Reach a dedicated commodity specialist, or browse our team directory below.

Send us a message

Prefer to call?

Reach the right office directly.

Parlier, CAHome Office
559-254-5800
Salinas, CASales & Consolidation
831-424-5200
Reno, NVSales Office
775-849-1230
LogisticsLTL & Full Loads
559-254-5850

Team Directory

Search by name or filter by department to find your specialist.